So I came across this awesome quote while working on my home exam:
“Advertising is the last thing you bring to the mix. You start by getting the product right, getting your attitude right, getting everyone internally understanding the mission. Then you move to telling the story through PR. You build the advertising last, and that way you can live on realistic budgets.”
Amy Curtis-McIntyre, Vice President of Marketing i JetBlue
Amy Curtis-McIntyre, Vice President of Marketing i JetBlue
And I simply love this quote as wellSteve Jobs
“Stay young. Stay foolish”
“Stay young. Stay foolish”
And that reminds me of his inspiring video at TED.com
Check it out! (I promise you that it's time well spent)
Check it out! (I promise you that it's time well spent)
Ingen kommentarer:
Legg inn en kommentar